Step-by-Step Process to Succeed in Content Writing for Blogs – bonloan

Step-by-Step Process to Succeed in Content Writing for Blogs

Table of Contents

  1. So, What Is Content Writing Anyway?
  2. Step 1: Find Your Niche (Don’t Just Chase the Money)
  3. Step 2: Learn the Basics of SEO (It’s Not as Scary as It Sounds)
  4. Step 3: Practice Writing Like a Human (Not a Robot)
  5. Step 4: Master the Blog Structure (This Ain’t an Essay)
  6. Step 5: Inject Personality (You’re Not a Wikipedia Page)
  7. Step 6: Learn to Edit Ruthlessly
  8. Step 7: Understand the Power of Storytelling
  9. Step 8: Stay Updated with Google’s EEAT & SEO Trends
  10. Step 9: Build a Portfolio That Screams “Hire Me!”
  11. Step 10: Pitch, Guest Post, and Get Paid
  12. FAQs: Quick Answers to Your Burning Questions
  13. Final Thoughts + Call to Action

So, What Is Content Writing Anyway?

Imagine you’re at a party and someone asks, “What do you do?” You say, “I’m a content writer.” They blink twice and go, “Oh… like copywriting?” Yeah, kinda… but not really.

Content writing is like being the tour guide of the internet. You help people explore ideas, answer questions, solve problems, or sometimes just escape boredom—with words. It’s informative, engaging, persuasive, and above all—human.

Let’s get one thing straight: Content writing for blogs isn’t just about dumping info. It’s about connecting. Relating. Adding value. And yeah, Google needs to love it too.

Step 1: Find Your Niche (Don’t Just Chase the Money)

Okay, I get it. The temptation to dive into “finance,” “tech,” or “real estate” is real because that’s where the big bucks are. But hold your horses.

Why? Because writing about something you don’t get or care about feels like chewing cardboard. And readers? They’ll know.

I started with wellness because I was on a personal health journey (read: trying to ditch junk food and become a morning person). That passion? It showed. And people stuck around.

Try This:

  • List 5 topics you actually enjoy talking about.
  • Google each one with “+ blog topics.”
  • Dive into the rabbit hole and see what resonates.

💡 Pro Tip: Passion + Profit = Perfect Niche

Step 2: Learn the Basics of SEO (It’s Not as Scary as It Sounds)

SEO is like the GPS for your blog. Without it, you’re just yelling into the void.

But don’t worry, you don’t need to become an SEO ninja overnight. Start with the basics:

  • Keyword research: Use tools like Ubersuggest, Semrush, or even freebie Google’s People Also Ask.
  • Meta descriptions: The lil’ trailer of your blog.
  • Headings: Like this one. Google loves structure.
  • Internal linking: Think of it as digital networking.

And please—don’t stuff your keywords like a Thanksgiving turkey. Write naturally.

Step 3: Practice Writing Like a Human (Not a Robot)

Here’s a little confession: My first few blogs? Sounded like they were written by a confused encyclopedia. I was too formal, too safe, too… meh.

Want to stand out?

  • Use contractions (you’re, it’s, they’re)
  • Ask questions. Then answer them.
  • Be casual. It’s a convo, not a court hearing.

Example:

Instead of saying:

“Proper hydration is essential for maintaining optimal bodily function.”

Say:

“Drink water, fam. Your body’s basically a raisin without it.”

See the difference?

Step 4: Master the Blog Structure (This Ain’t an Essay)

Ain’t nobody got time for walls of text. Blog readers skim. So, make it easy for them.

Basic Anatomy of a Blog Post:

  • Hook: A funny story, a stat, or a “Did-you-know” bomb.
  • Intro: Set expectations. Tease the value.
  • Body: Use H2s, H3s, bullets, quotes, and visuals.
  • Conclusion: Wrap it up with a mic drop or call to action.

And keep those paras short. Think: bite-sized, tweet-style chunks.

Step 5: Inject Personality (You’re Not a Wikipedia Page)

Seriously. Nobody wants to read a dry info dump.

Let your quirks show. Share your fails. Use emojis if you must. Swear a little (tastefully). Crack a joke.

Personal Take: I once tried writing in the “corporate tone” for a finance blog. Ended up sounding like a confused professor trying to be cool. Lesson learned? Be yourself. Your vibe attracts your tribe.

Step 6: Learn to Edit Ruthlessly

Good writing is rewriting. Period.

  • Cut fluff like “very,” “really,” or “just.”
  • Read aloud. If it sounds off, it is off.
  • Use tools like Grammarly, Hemingway, or even Google Docs suggestions.

Editing is like Marie Kondo-ing your writing. If a sentence doesn’t spark joy (or value), toss it.

Step 7: Understand the Power of Storytelling

You know what sticks? Stories.

Not stats. Not jargon. Stories.

Let’s say you’re writing about budgeting. You could say:

“Use the 50/30/20 rule to manage expenses.”

Or you could say:

“Back in 2022, I was drowning in credit card debt. That’s when I stumbled upon the 50/30/20 rule—and my financial life did a full 180.”

Boom. Instant connection.

Step 8: Stay Updated with Google’s EEAT & SEO Trends

Google loves content that screams: “This writer knows their stuff and ain’t faking it.”

EEAT stands for:

  • Expertise
  • Experience
  • Authoritativeness
  • Trustworthiness

How to nail it?

  • Add your voice and firsthand experience.
  • Back up claims with data or trusted sources.
  • Show your face (literally—author bio with photo).
  • Link to credible sites (not shady click farms).

Step 9: Build a Portfolio That Screams “Hire Me!”

No one’s hiring you just because you say you’re a “passionate writer.” Show, don’t tell.

Create:

  • A free blog on Medium, WordPress, or your own site
  • A Google Docs-based portfolio with links to your best work
  • A killer LinkedIn summary (yes, clients lurk there)

💬 Quick Tip: Start with guest posts. Build from there.

Step 10: Pitch, Guest Post, and Get Paid

Ready to go pro? Then start pitching like a boss.

Where to Pitch:

  • Write for Me websites like BoredPanda, HubSpot, ShoutMeLoud
  • Cold emails to brands and agencies
  • LinkedIn connections

Make your pitch personal, clear, and short. Nobody likes a novel-length cold email.

FAQs: Quick Answers to Your Burning Questions

How do I start content writing with no experience?

Start by writing. Simple as that. Pick a niche, create sample blogs, and build a portfolio. Fake it till you make it? Nope. Learn it till you earn it.

How much do beginner content writers earn?

Anywhere between $0.03 to $0.10 per word. Or ₹300 to ₹1500 per article in India. With time? Sky’s the limit.

Do I need a degree?

Nah. But solid grammar, SEO skills, and a banging portfolio? Non-negotiable.

Can I do content writing part-time?

Heck yes. Many writers start with side gigs before going full-time.

Final Thoughts + Call to Action

Look, content writing ain’t rocket science—but it is a skill. One that pays off big time if you’re consistent, curious, and always learning.

Whether you’re in it for creative freedom, extra income, or full-time blogging dreams, your words have power. Use them well.

If this post lit a spark or answered even one of your questions, drop a comment below and share it with a fellow aspiring writer.

🔥 CTA: What’s your niche gonna be? Tell me in the comments—I read every one!

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